Scripts work.  They help us to learn and apply lessons learned in our communications.  They also help to give us a clear framework – which we can ‘bring to life’ and give to our clients, prospects and colleagues a better and more consistent user experience.

A truly great script sounds natural, personal and relevant.  This document helps you:

  • Identify the 4 key areas to consider when writing scripts: Your target market; Your process; Your ‘Call to Action’; Your focus on the person you’re communicating with
  • Identify and clarify the steps to incorporate in your script. There are 7
  • Create your own library of sales and process tools with a proven framework
  • Guarantee consistency in your business practices and free up time to make it personal

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